Director of Marketing and Communications | California State Railroad Museum Foundation

The Director of Marketing & Communications is a strategic and hands-on leader responsible for shaping and executing the Foundation’s integrated communications and marketing strategy.  This role is the Foundation’s single point of accountability for marketing, digital engagement, brand stewardship, and audience communications. These functions directly support earned revenue such as events and rail operations, membership growth, fundraising, and the Museum’s public-facing programs.

Visibility is a core pillar of the Foundation’s strategic plan, and this role is its primary driver. The Director will build public awareness, expand the Foundation’s reach across channels, and deliver measurable results in audience growth and community engagement. Equally important, the Director is a champion for a culture of philanthropy, ensuring that communications consistently inspire generosity, honor donors, and reinforce that fundraising is a shared institutional value, not solely the work of the development team.

This is a coach-and-player role. The Director sets strategy and executes it directly, with support from Publications Manager, cross-departmental colleagues, and contractors. Media relations and press outreach are handled by an external communications contractor; the Director ensures alignment of messaging and timing.

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